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Google working on 'Genesis' AI tool for journalists that writes news

Besides building AI products for personal, productivity, and developer use cases, journalism and news is another area for Google with details of a “Genesis” tool.

According to the New York Times, Google is working on an AI tool, codenamed Genesis, that can ingest “details of current events” and other information to “generate news copy.”

Google has pitched this tool to the New York Times, the Wall Street Journal, and the Washington Post as a “personal assistant for journalists” that allows them to focus on other tasks. 

It’s unclear which part of the company is behind Genesis. Google already has “Help me write” in Gmail and Google Docs, with similar capabilities offered by Bard and a more contextual version in Messages with Magic Compose.

It’s not hard to imagine an LLM trained specifically on a news organization’s archive to get down the writing style. Last week, OpenAI partnered with the Associated Press to get that access and “examine potential use cases for generative AI in news products and services.”

Meanwhile, companies like Google licensing content from publications for AI training seems likely and something that those organizations are calling for. It could be an extension of existing licensing partnerships.

Google issued the following statement:

More on Google AI:

Google wants a robots.txt equivalent for AI training

Google’s updated privacy policy doubles down on using your data for training AI

Google Slides opens up Duet AI image generation with Imagen

Google kicks off public testing of NotebookLM, previously Project Tailwind


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